PaiP, Inc. has started a new campaign to help prevent consumers from purchasing products and services from vendors who mislead customers through the misuse of the “SUP LIFE” trademark. PaiP, Inc. has been aggressively enforcing trademark and copyright laws against the illegal use of several of its brands that include SUP LIFE®.
Every month we are increasingly made aware of consumers who have been tricked into purchasing or promoting products and services that have misused our “SUP LIFE” trademark. Even though trademarks are well protected under our current laws, infringing uses continue to pop up on third party websites that use our trademark in domain names and other Social Media Accounts to promote and sell products or services. PaiP, Inc. will continue to work with our legal professionals to combat this fraudulent activity to protect our brand and loyal customers. Brand ambassadors, distribution partners and retailers have pledged their support and cooperation.
The SUP LIFE trademark was awarded in 2011 by the United States Patent and Trademark Office and is synonymous with creative performance apparel, decals and accessories used by paddle boarders and fashionistas everywhere. PaiP, Inc. intends to follow the issuance of "cease and desist" letters to various individuals and entities that have been identified as being in violation of trademark and copyright laws and will pursue further legal action when required.
About PaiP, Inc. The privately-held company was founded in 2008 and is headquartered in Wellington, Florida
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